Team
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Max Moncaster
GENERAL MANAGER
Ahmed Al-Seragi
Environmental director
Richard Francis
Max is an agribusiness entrepreneur helping animal fodder and fertilizer products compete in global markets. He specializes in the North America and EMEA regions, with active operations in Germany, Canada, and Qatar.
Ahmed specializes in environmentally sustainable waste management systems. His experience in farming and construction led him to pursue solutions that strive for balance. His international business experience includes Yemen, Canada, and China.
Farm production advisor
Known as “Farmer Chippy,” Richard runs farming operations in the United States and the Caribbean. His farming practices center on environmental responsibility. He specializes in peppers, herbs, and aquaponics.

Devon Yacura
Technical advisor
Devon is a scientist and advisor to government and industry. He brings expertise in climate adaptation, water optimization, and environmental systems design. Past clients include the Government of Yukon (Canada), Yukon Energy, and City of Whitehorse (Canada).

Lizzie Moncaster
operations advisor
Lizzie advises the team on operations and execution. Her skills have successfully stewarded teams with multiple direct reports and budgets of $5 million. Her connection to agriculture comes from her experience working in food relief and disaster response at the U.S. Federal Emergency Management Agency.